Analysys Mason Podcast

How AI and Wi-Fi can help operators manage metaverse traffic

In this podcast Martin Scott, expert in video, gaming and entertainment, and Oliver Bruff, expert in fixed broadband services, discuss the impact that the development of metaverse-type applications, such as cloud-rendered XR, will have on fixed network traffic and how these applications will create a need for operators to proactively manage in-home networks with AIOps.
 
Read the associated article.

How operators can capture the growing SME cyber-security market

Selling ICT services to small and medium-sized enterprises (SMEs) will be the main source of incremental revenue for operators, while their connectivity revenue will be effectively flat. However, operators will only earn a small share of revenue from the largest and fastest-growing of these services – public cloud solutions. Operators will hold a much larger, and growing, share of the SME cyber-security market.
In this podcast, Matt Small and Catherine Hammond, experts in SME services, discuss why operators are in a good position to sell cyber-security solutions to SMEs and what the challenges are when doing this. Matt and Catherine also offer some recommendations for operators that have established enterprise security brands and for those that are mostly new to offering security.
Read the associated article and reports: Approaches to cyber security for SMEs: ten operator case studies and Operator business services for SMEs: worldwide forecast.

How Vodafone is leveraging AI for competitive advantage

In this episode, Analysys Mason's Paul Jevons, Director and expert in tech-enabled transformation, and Scott Petty, Chief Technology Officer at Vodafone Group, discuss how AI is affecting Vodafone and its customers.  
Topics covered in this podcast  
How GenAI can enhance productivity, drive business transformation, and foster innovation in product and service development
The opportunities and challenges that AI brings 
AI governance and ethics 
The benefits of AI for Vodafone’s customers 
The role and importance of partnerships with large language model (LLM) solution providers
Find out more about Analysys Mason's AI-related research and consulting services here.
Read the associated articles: The adoption of AI will be ineffective without the right operating models, Scenarios for GenAI and telecoms in 2033 and AI series: who will be the GenAI winners and losers in the TMT industry?

Microsoft’s insights: how AI adoption can give SMBs an edge over larger companies

Welcome to our AI podcast series. Each episode features business leaders from across the telecoms, media and technology (TMT) industry who discuss their AI-related insights, and what AI means to them, their organisation and the industry as a whole.
In this episode, Analysys Mason's Stela Bokun, partner and expert in strategy and Paul Jevons, director and expert in tech-enabled transformation talk with Aileen Hannah, SMB Voice of the Customer Director at Microsoft. They discuss:
the relevance for small and medium-sized businesses (SMBs) of the recent advances in AI and how these advances are shaping the SMB market
examples of where SMBs have adopted AI and are seeing significant benefits
why AI might help SMBs to compete with larger companies
how adoption of AI in SMBs is being driven by employees rather than the business
the challenges or barriers to AI adoption that SMBs face
how Microsoft and its technology partners help SMBs with AI adoption
Aileen’s one key message to the industry on the importance of AI for SMBs.
Find out more about Analysys Mason's AI-related research and consulting services here.

GenAI winners and losers in the TMT industry

Welcome to our AI podcast series. Each episode features business leaders from across the telecoms, media and technology (TMT) industry who discuss their AI-related insights, and what AI means to them, their organisation and the industry as a whole.
In this episode, Analysys Mason's Paul Jevons, Director and expert in tech-enabled transformation, and Tom Rebbeck, Research Partner and expert in TMT consumer and business services, discuss:
why it is important to think about who the winners and losers will be
the potential impact of GenAI and the three scenarios that could play out in the TMT industry over the coming years
the Navigator scenario: what it looks like and who could benefit
the Pilot scenario: a more radical situation, and who is best positioned to take advantage
the Explorer scenario: bundling connectivity with other services, and how this could shape the industry
how telecoms operators and other players in the TMT industry can use the scenarios to help with their GenAI strategies.
Find out more about Analysys Mason's AI-related research and consulting services here.
Read the associated article here.

How Matter will enable smart home services for IoT

In this podcast, Martin Scott, expert in video, gaming and entertainment, and Oliver Bruff, expert in fixed broadband services, discuss the impact that Matter will have on the consumer smart home market and the opportunities that it provides for fixed broadband operators.
Read the associated article here.

Is satellite direct-to-device technology ready for prime time?

Satellite direct-to-device technology could solve the challenge of connectivity in remote areas. It is attracting interest from mobile network operators (MNOs), satellite operators and investors. However, is the technology ready to meet customers’ expectations? What is the revenue opportunity today and how will it evolve over time? Join the discussion with satellite and space experts, Lluc Palerm and Christopher Baugh.
Learn more about our satellite strategies for telcos research programme and our report on the satellite direct-to-device market.

Lessons from Las Vegas: edge adoption

Mary Saunders, expert in private networks, and Daniel Beazer, expert in edge and media platforms, discuss Daniel’s recently published article on edge computing in Las Vegas. The city is not considered to be a technology hub but has become a hotspot for edge computing. Mary and Daniel together explore whether there are any lessons that operators and other edge builders can learn from the city’s edge activities or if it will all just have to ‘stay in Vegas’.
Read the associated article.